MARKETING (SOCIAL MEDIA) (AA TO BS)
Effective Date: 8/1/2013 - 7/31/2020
Completion of the following curriculum will satisfy the requirements for an Associate in Arts degree at KCTCS and related baccalaureate MARKETING (SOCIAL MEDIA) (AA TO BS) degree at Western Kentucky University. This pathway
meets the general education, pre-major, and program requirements.
The suggested courses in this pathway leads to an Associate and Baccalaureate major. The course
recommendations for the first two years are required for the Baccalaureate degree, but also apply to the
associate degree. The completion of these courses will enable a student to move efficiently into the last
two years of the baccalaureate program.
It is important to discuss revisions to the plan, graduation requirements, entrance requirements, and other
important program requirements with your advisor. Students who complete the associate degree in this pathway are
guaranteed acceptance into the pathway as stated, unless otherwise noted on the pathway.
Sample 1st & 2nd Year Progression
Pre-Transfer Notes
This agreement allows KCTCS graduates to transfer an AA from KCTCS toward completion of a B.S. in Marketing (Social Media) at WKU.
Gordon Ford College of Business program at WKU admission note: A minimum overall 2.5 GPA is required in Business and a separate 2.5 GPA in the eight WKU admission courses: COMM 145; MATH 123 (or any calculus class or a Math ACT of at least 26 or a Math SAT of at least 610); CIS 141; ACCT 200; ACCT 201; ECON 202; ECON 203; ECON 206. Credit for MAT 150 or 174 taken at a KCTCS institution prior to transferring to WKU will be accepted for the MATH 123 requirement. The KCTCS equivalent courses that require a 2.5 GPA are COM 181; MAT 150 or 174; CIT 130 or CIT 105 (unless has been satisfied by exam, as explained on page 76 of the 2017-2018 KCTCS Catalog); ACC 201; ACC 202; ECO 201; and ECO 202.
KCTCS graduation requirements include demonstration of computer/digital literacy (see page 76of the 2018-19 KCTCS catalog). It is important to note, that WKU requires CIS 141, which articulates with KCTCS CIT 130 or CIT 105 (unless has been satisfied by exam, as explained on page 77 of the 2013-2014 KCTCS Catalog).
Those with questions about the WKU Business program may contact:
Gordon Ford College of Business
Phone: 270-745-6311
Email: gfcb@wku.edu
Website: http://www.wku.edu/business
Additional KCTCS Graduation Requirements
| 1. | Completion of minimum of 60 credit hours, |
| 2. | Minimum cumulative 2.0 GPA, |
| 3. | Minimum of 15 credit hours earned at the institution awarding the degree, |
| 4. | Cultural studies course, (Refer to the KCTCS catalog.) |
| 5. | Demonstration of computer/digital literacy, (Refer to the KCTCS catalog.) |
| 6. | One science course must include a laboratory experience, and |
| 7. | Two disciplines must be represented in Social & Behavioral Science courses and must be different than those in the Heritage and Humanities categories. |
Sample 3rd & 4th Year Progression
Program Notes
Those with questions about the WKU Business program may contact:
Gordon Ford College of Business
Phone: 270-745-6311
Email: gfcb@wku.edu
Website: http://www.wku.edu/business
